/* Version 2: bold, personable, green and gold. */
:root{--paper:#fff7e5;--ink:#084c3b;--green:#084c3b;--accent:#f6ca55;--muted:#425b4d;--line:#aabc9b;--tint:#f5e9c6;--white:#fffdf6;--sans:Arial,Helvetica,-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif}
body[data-palette=forest]{--paper:#f7f4eb;--ink:#263d31;--green:#244c3c;--accent:#9d4934;--muted:#5c665d;--line:#d9ddcf;--tint:#edf0e5}
body{font-family:var(--sans)}h1,h2,h3{font-weight:800;letter-spacing:-.065em}h2{font-size:clamp(34px,4.3vw,57px);line-height:1.02}h3{letter-spacing:-.045em}.eyebrow{font-weight:700;letter-spacing:.12em;font-size:11px}.button{border-radius:0;padding:17px 25px;font-size:15px;border-width:2px;font-weight:700}.button:hover{transform:translate(-2px,-2px);box-shadow:4px 4px 0 var(--accent)}.button.secondary:hover{box-shadow:4px 4px 0 var(--green)}.text-link{font-weight:700;border-bottom:2px solid var(--green)}.draft-bar{background:var(--green);color:var(--paper);height:30px;font-size:10px}.draft-bar button{color:var(--paper);height:30px;min-height:30px}.draft-bar b{font-size:8px}.site-header{border-bottom:2px solid var(--green);padding-top:25px;padding-bottom:25px;min-height:115px}.wordmark{font-size:36px;letter-spacing:.095em;font-weight:400;line-height:1}.brand-word{position:relative}.brand-i{position:relative}.brand-crescent{position:absolute;top:-19px;left:0;font-size:22px;font-weight:800;line-height:1;color:var(--accent)}.wordmark-small{font-size:8px;letter-spacing:.3em;font-weight:500;margin-top:8px;text-align:left}.desktop-nav{gap:23px}.desktop-nav a{font-size:13px;font-weight:600}.desktop-nav a:hover,.desktop-nav a[aria-current]{border-color:var(--green)}.site-header>.button{font-size:14px;border-width:2px;padding:12px 20px}.bold-hero{display:block;min-height:0;padding:70px 0 58px;position:relative}.bold-hero>.eyebrow{margin-bottom:35px}.bold-hero 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p{max-width:430px;font-size:15px;line-height:1.65}.service-bottom{margin-top:auto;display:flex;align-items:center;justify-content:space-between;gap:20px;padding-top:22px;border-top:1px solid currentColor;font-size:12px;font-weight:700}.service-bottom .circle-arrow{border:2px solid currentColor;width:45px;height:45px}.service-website-design,.service-seo{background:var(--green);color:var(--paper)}.service-website-design h3,.service-seo h3,.service-website-design p,.service-seo p,.service-website-design .eyebrow,.service-seo .eyebrow{color:var(--paper)}.service-website-design .service-number,.service-seo .service-number{color:var(--accent)}.service-google-ads{background:var(--accent);color:var(--ink)}.service-google-ads .drawn-icon{--accent:var(--green)}.service-google-ads .service-number{color:var(--ink)}.service-meta-ads{background:var(--paper)}.founder-v2{grid-template-columns:1.15fr 1fr;gap:50px;border-top:2px solid var(--green)}.founder-v2 h2{font-size:48px;line-height:1.03}.founder-art img{width:100%;height:auto;display:block;border:2px solid var(--green);transform:rotate(-3deg);box-shadow:10px 10px 0 var(--accent)}.founder-art>.small{display:block;margin:26px 0 0;font-size:11px}.founder-review{border-left:2px solid var(--green);padding-left:15px;font-size:11px}.closing{background:var(--accent);border:2px solid var(--green);padding:45px;margin:30px 0 70px}.closing h2{font-size:57px;line-height:1;letter-spacing:-.065em}.closing .eyebrow{font-size:10px}.closing p{color:var(--ink)}.price-grid{grid-template-columns:1fr 1fr;gap:0;border-top:2px solid var(--green);border-left:2px solid var(--green)}.price-card{border:0;border-right:2px solid var(--green);border-bottom:2px solid var(--green);padding:34px;background:var(--paper)}.price-card:nth-child(2),.price-card:nth-child(3){background:var(--accent)}.price-card h3{font-size:30px;line-height:1.2}.price-card p{font-size:14px}.price-card .eyebrow{font-size:12px}.price-card 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var(--green)}.checklist-offer h2{font-size:42px;line-height:1.05}.draft-note{background:var(--tint);border-color:var(--green)}.draft-note .tag{color:var(--green)}.draft-note p{color:var(--muted)}.promise-band h2{font-weight:800}.promise-band h2 em{font-style:normal;color:var(--accent)}.promise-list article{border-width:2px;border-color:var(--green)}.promise-list article>span{font-style:normal;color:var(--green);font-weight:800}.application-layout{grid-template-columns:.75fr 1.25fr;gap:50px;border-top:2px solid var(--green)}.application-aside h2{font-size:39px;line-height:1.07}.application-aside .draft-note{font-size:12px;margin:30px 0 20px}.capacity-notice{padding:23px;background:var(--accent);border:2px solid var(--green);margin:20px 0}.capacity-notice h3{font-size:23px}.capacity-notice p{font-size:13px;color:var(--ink);margin-bottom:0}.conversation-form{background:var(--paper);min-height:490px;padding:35px;border:2px solid var(--green);box-shadow:8px 8px 0 var(--accent)}#conversation-intro h2{font-size:44px;line-height:1.06;margin:35px 0 22px}#conversation-intro p{font-size:17px;max-width:400px}#conversation-intro .button{margin:15px 0}.conversation-form .fields{display:block}.conversation-form .field{margin:28px 0 30px}.conversation-form .field label{font-size:28px;font-weight:750;line-height:1.16;letter-spacing:-.04em;margin-bottom:22px}.conversation-form .field label>span{display:block;font-size:11px;font-weight:400;letter-spacing:0;line-height:1.7;margin-top:9px}.conversation-form .field input,.conversation-form .field textarea,.conversation-form .field select{border-radius:0;border:0;border-bottom:2px solid var(--green);background:var(--white);font-size:20px;padding:13px 5px;min-height:56px}.conversation-form .field textarea{font-size:19px}.conversation-form .field input::placeholder{font-size:14px}.conversation-form .field-error{font-size:13px;margin-top:12px}.conversation-form #conversation-progress{font-size:11px;font-weight:700;margin-bottom:30px;text-transform:uppercase;letter-spacing:.1em}#question-progress{width:100%;height:6px;display:block;margin-top:14px;accent-color:var(--green);border:0}#question-progress::-webkit-progress-bar{background:var(--tint)}#question-progress::-webkit-progress-value{background:var(--green)}#conversation-controls{display:flex;gap:12px;justify-content:space-between;margin:24px 0}.conversation-form .form-head{border:0;margin:0 0 20px}.conversation-form .form-head .eyebrow{font-size:9px}.conversation-form .form-head p{font-size:11px;margin-bottom:5px}.conversation-form #conversation-review h2{font-size:31px;line-height:1.1}.conversation-form dl{margin:25px 0}.conversation-form dt{font-size:10px;text-transform:uppercase;letter-spacing:.08em;font-weight:700;margin-top:20px}.conversation-form dd{margin:4px 0 20px;font-size:15px;overflow-wrap:anywhere}.conversation-form .demo-tools{margin-top:25px;border:1px dashed var(--green);padding:13px}.conversation-form .demo-tools p{font-size:10px}.conversation-form>.small{font-size:10px}.conversation-form .form-errors{background:var(--tint);color:var(--ink)}.landing-hero h1{font-size:clamp(43px,5.4vw,69px)}.landing-note{background:var(--accent);border:2px solid var(--green);box-shadow:8px 8px 0 var(--green)}.landing-note .note-mark{color:var(--ink)}.landing-note h2{font-size:37px;font-weight:800;line-height:1.04}.landing-note p{font-size:17px;font-style:normal;color:var(--ink)}.footer{background:var(--green);color:var(--paper);border-top:2px solid var(--green)}.footer p,.footer .eyebrow{color:var(--paper)}.footer .footer-wordmark{font-weight:750;letter-spacing:-.07em}.footer-main .button{background:var(--accent);color:var(--ink);border-color:var(--accent)}.footer-bottom{color:var(--paper);border-color:#638875}.swatches.forest i:nth-child(1){background:#084c3b}.swatches.forest i:nth-child(2){background:#fff7e5}.swatches.forest i:nth-child(3){background:#f6ca55}dialog{border-radius:0;border:2px solid var(--green);box-shadow:8px 8px 0 var(--accent)}.dialog-head h2{font-size:30px;line-height:1.1}.icon-button{border-width:2px}.control-block h3{font-size:20px}.control-block .button{font-size:12px}.text-button{color:var(--green)}.faqs details{border-color:var(--green)}.faqs summary:after{color:var(--green)}.faqs summary{font-weight:600}a:focus-visible,button:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible,summary:focus-visible,[contenteditable]:focus-visible{outline:3px solid var(--green);outline-offset:4px}.footer a:focus-visible,.footer button:focus-visible,.service-website-design:focus-visible,.service-seo:focus-visible{outline-color:var(--accent)}.field-error{color:#8b3026}[contenteditable=true]{outline-color:var(--green)}.tag{color:var(--green)}
@keyframes hello-wave{0%,100%{transform:rotate(9deg)}50%{transform:rotate(0deg) translateY(-5px)}}
@media(min-width:1450px){.bold-hero{min-height:0}.bold-hero h1{font-size:122px}}
@media(max-width:1100px){.desktop-nav{gap:16px}.wordmark{font-size:29px}.site-header{gap:20px}.bold-hero h1{font-size:clamp(64px,9vw,96px)}.bold-service h3{font-size:34px}.founder-v2 h2{font-size:41px}}
@media(max-width:880px){.bold-hero{padding:56px 0 46px}.bold-hero h1{font-size:clamp(61px,8.8vw,80px)}.hero-bottom .lead{font-size:18px}.hero-doodle{width:120px;margin:0}.bold-fit>div{padding:26px!important}.bold-fit .fit-yes h3{font-size:30px}.bold-fit .fit-no h3{font-size:26px}.bold-service{padding:27px}.bold-service h3{font-size:32px}.honesty-strip{gap:25px;font-size:15px}.founder-v2{gap:35px}.founder-v2 h2{font-size:36px}.founder-v2 p{font-size:14px}.application-layout{grid-template-columns:1fr}.application-aside{max-width:600px}.conversation-form{max-width:680px}.closing h2{font-size:48px}.site-header>.button{margin-left:auto}}
@media(max-width:620px){.site-header{padding:24px 22px;min-height:98px}.wordmark{font-size:29px}.wordmark-small{font-size:7px}.brand-crescent{font-size:19px;top:-15px}.bold-hero{padding:42px 0 35px}.bold-hero>.eyebrow{font-size:9px;max-width:250px;margin-bottom:26px}.bold-hero h1{font-size:clamp(40px,11.8vw,72px);line-height:1.02;margin-bottom:28px;letter-spacing:-.07em}.outlined-word:before{top:4px;left:-3px;right:-5px}.hero-bottom{gap:15px;align-items:start}.hero-bottom>div:first-child{max-width:none}.hero-bottom .lead{font-size:17px;line-height:1.6;margin-bottom:18px}.hero-services{font-size:10px;margin-bottom:23px;max-width:250px}.hero-doodle{position:absolute;top:22px;right:0;width:53px;opacity:.9}.hero-actions{gap:18px}.hero-actions .text-link{font-size:11px}.button{font-size:14px;padding:15px 20px}.honesty-strip{gap:13px;padding:16px 11px;font-size:11px;justify-content:space-around}.honesty-strip b{font-size:17px}.honesty-strip b:last-child{display:none}.section{padding:45px 0}.section>h2{font-size:37px;line-height:1.02}.section>p{font-size:15px}.bold-fit{grid-template-columns:1fr}.bold-fit>div{padding:27px!important}.bold-fit .fit-yes h3{font-size:30px}.bold-fit .fit-no h3{font-size:25px}.fit-marker{font-size:43px;margin-bottom:22px}.bold-fit .clean-list li{font-size:13px}.service-grid{grid-template-columns:1fr;margin-top:27px}.bold-service{padding:27px}.bold-service h3{font-size:35px;max-width:400px}.bold-service p{font-size:14px}.bold-service>.drawn-icon{width:104px;height:104px;margin:23px 0 18px}.service-bottom{font-size:12px}.service-top .eyebrow{font-size:10px}.service-meta-ads{background:var(--accent)}.service-meta-ads .drawn-icon{--accent:var(--green)}.service-google-ads{background:var(--paper)}.service-google-ads .drawn-icon{--accent:#f6ca55}.founder-v2{grid-template-columns:1fr;gap:37px}.founder-v2 h2{font-size:38px}.founder-art img{width:calc(100% - 12px);margin:0 6px}.founder-art>.small{font-size:10px;margin-top:20px}.founder-v2 p{font-size:15px}.price-grid{grid-template-columns:1fr}.price-card{padding:27px}.price-card h3{font-size:27px}.page-hero{padding:44px 0 36px}.page-hero h1{font-size:45px;line-height:1.03}.page-hero .lead{font-size:17px}.long-copy .section h2{font-size:30px}.long-copy p{font-size:15px}.proof-card h3{font-size:28px}.closing{padding:30px 25px;margin:25px 0 50px}.closing h2{font-size:44px;line-height:1}.process h3{font-size:24px}.step-number{font-size:32px}.article-card{padding:28px}.article-card h3{font-size:31px}.application-layout{gap:30px;padding:30px 0 55px}.application-aside h2{font-size:34px}.application-aside .draft-note{margin-top:20px}.conversation-form{padding:24px;min-height:420px;box-shadow:6px 6px 0 var(--accent);width:calc(100% - 6px)}#conversation-intro h2{font-size:36px;margin-top:24px}.conversation-form .field label{font-size:26px}.conversation-form .field input,.conversation-form .field select{font-size:17px}.conversation-form .field textarea{font-size:17px}.conversation-form #conversation-progress{font-size:10px}.conversation-form #conversation-review h2{font-size:28px}.conversation-form #conversation-controls .button{font-size:12px;padding:13px 15px}.landing-hero h1{font-size:44px;line-height:1.03}.landing-note h2{font-size:34px}.checklist-offer h2{font-size:35px}.footer-main .button{font-size:13px}.footer .footer-wordmark{font-size:40px!important}.menu-toggle{border:2px solid var(--green);border-radius:0}.dialog-head h2{font-size:26px}.draft-bar button{font-size:9px}}
@media(prefers-reduced-motion:reduce){.hero-doodle{animation:none}*,*:before,*:after{transition:none!important;animation:none!important}}

.answer-change{float:right;background:none;border:0;border-bottom:1px solid currentColor;color:var(--green);font-size:11px;font-weight:700;min-height:44px;padding:8px 5px;margin-left:12px}.conversation-form h2:focus{outline:none}